Social Media Strategist

Social Media & Content Manager — Full Time

We are a premium equestrian feed and supplement business looking for a creative, full-time Social Media & Content Manager to take ownership of our Instagram and Facebook presence for the U.S. market.

40 hours per week, Monday–Friday, with availability overlapping U.S. Eastern Time.

Responsibilities include:

Develop and execute Instagram & Facebook content strategy
Create professional graphics, carousels, reels, Stories and captions
Manage daily posting, scheduling and community engagement
Work with professional photos/videos supplied by our U.S. team
Coordinate content with sponsored riders, ambassadors and events
Create interesting, original content — not generic AI-generated posts
Optimize and continuously maintain our Facebook page/front page
Monitor trends, competitors and content opportunities
Track engagement, reach, follower growth and website traffic and adjust strategy accordingly
Be available throughout the working week for new content, events and marketing priorities

Experience with U.S. brands, equestrian/sports, luxury, lifestyle or premium consumer products is preferred.

Please provide social media accounts you have personally managed, your role on those accounts, and examples of content you personally created.